Plan
1. Before design
Firstly, I collect some information about MX mooncake and identify what kind of MX mooncake to redesign the package for.
The information may include:
- logo
- colour and font in the package
- package layers and size
- packaging materials
- content in the package
- possible style
- package history
- other
Then, I need to study how to use AI software.
2. Tools(possible)
- pencils
- sketchbook
- black or colourful pen
- cardboard
- other
3. Software(possible)
- PS
- AI
- ID
4. Design process(possible)
The detailed schedule depends on the detailed situation, and this is only a plan.
- draw concepts on the sketchbook
- identity a concept
- adjust the design on the sketchbook
- draw on the laptop
- detailed design
- final piece
Ps: those stages may be interrupted by some feedback, and I regularly update some information and photo about my idea and design process.
Development
1. Some information of MX mooncakes
I choose to redesign Lava Custard Mooncake because the mooncake is my favourite MX mooncake.
It above shows the front of whole the Lava Custard Mooncake from MX mooncake.
According to the picture, I found those patterns with tradition factors are made of many lines. Also, MX mooncakes are packaged in a generic font but not in a generic colour, and the colour may tend to be cool.
In addition, the packaging material of this series maybe cardboard. The size of the mooncake box is 332 x 170 x 61 mm.
Lava Custard Mooncake Series from MX mooncake http://www.hkmxmooncakes.com/overseas/en/product/series2/index.html |
According to the picture, I found those patterns with tradition factors are made of many lines. Also, MX mooncakes are packaged in a generic font but not in a generic colour, and the colour may tend to be cool.
In addition, the packaging material of this series maybe cardboard. The size of the mooncake box is 332 x 170 x 61 mm.
after opening packaging https://www.maximsproducts.com.hk/tc/product/lava-custard-mooncake |
You have decided to redesign the packaging for Lava Custard Mooncake. However, you have not clearly explained the need for this. How will your design stand out and be different from the original design?
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